Activate! National cohort develops social media advocacy toolkit

The first cohort of the Activate! National Early Childhood Advocacy Network has wrapped up their yearlong exploration of equity in early childhood systems.

Activate! National is NCFL’s family leadership program designed to center Black, Indigenous, and People of Color (BIPOC) representation and advocacy to develop inclusive and equitable early childhood programs in communities across the country. Participants of the first cohort are both parents and early childhood practitioners from 11 communities across seven states.

Example of the images and messaging available in the toolkit

Using a co-design process, the cohort divided into three workgroups and determined the issues they would explore throughout the program. They focused on universal access to education, ITIN (undocumented parents and families), and mental and physical health. Each workgroup developed a unique message and story that shifts from harmful narratives in their focus area, to elevate the voices of those most impacted by these equity issues. The cohort put their messages together into a toolkit with the goal of creating a social media campaign that gathers momentum in spreading awareness of the workgroup topics and narratives.

Help Activate! National to elevate these equity issues and voices! View the cohort’s toolkit, available in English and Spanish. Share the messages and images on your social media to urge members of your network to listen to this messaging and advocate for these topics. Be sure to tag NCFL so that we can amplify your posts (Twitter: @NCFL; Facebook and Instagram: @FamiliesLearning)!